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Gro-swaddle, safe and snug


At the Gro Company we want to make swaddling safe and comfortable for your baby and simple for you.It’s been in the news lately that some doctors are concerned that swaddling young babies too tightly can lead to problems of hip dysplasia. Some swaddles enable you to swaddle your baby very tightly and then keep them in place with fastenings which are the cause for concern in the latest report. [more..]
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Fabulous photoshoot


Today is photoshoot day and we’re at a studio in East London, surrounded by gorgeous gurgling babies in fabulous new Grobag designs with camera’s clicking away! The day is mainly spent entertaining the babies with nursery rhyme singing, silly dancing and pulling faces, all in a day’s work for our creative director Lisa! All the babies so far have been very happy! No crying at all which [more..]
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Vintage Delights!


Everyone at The Gro Company gets very excited when our new Grobags arrive. We take an awful lot of care creating them, from the initial inspiration to seeing them all packed up and ready to go out into the big wide world it can take up to a year! We work very hard to make sure every element of the Grobag meets our high standards from the colour and softness of the fabric to the quality [more..]
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Fun at the Babyshow


Some of the Gro Company team were at the Babyshow this weekend and had a great time. The Babyshow at Excel is a massive show for parents and parents to be and gives a chance for them to find out lots of information from experts and retailers, look at some great products and get fantastic discounts and offers. We took along some of our sleep range including the Gro-egg, Gro-swaddle and of [more..]
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Goodbye and Hello


Wow, what a busy couple of weeks it is here at the Gro Company, babies are even more on the radar than ever for us here as some of our lovely colleagues go off on maternity leave to gro their families!So although we’ll miss them very much we are also hugely excited to meet the new arrivals and to see them fully togged up in Grobags! So good luck Andrea and Xia and have fun. Here’s a picture [more..]
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Swaddling do's and don'ts


Swaddling Do’s & Don’ts Swaddling is seeing a surge in popularity at the moment. As Andrea Grace our sleep expert explains “Swaddling has been used as a means of soothing babies for centuries and across all cultures. It is becoming increasingly popular in the UK as a natural way to soothe and settle a baby. “The reason that swaddling is so popular is that it helps [more..]
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Safe Sleep Guide Success


  In June 2010 The Gro Company started producing the Safe Sleep Guide for the Foundation for the Study of Infant Death after government funding for safe sleep literature was stopped. The guide supports FSID’s BabyZone campaign and provides the latest advice on how to keep your baby safe and healthy both at night and during the day. Since we started producing the guide we have now sent out [more..]
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Mother and Baby Gold


We’ve just found out that the Mother & Baby Awards issue is going to be in the April edition, out March. Make sure you get your copy to see Grobag and our Gold award for the Best Nursery Product! It is the 4th time we have won Gold for the Grobag and it’s wonderful to know that it continues to be a parent’s favourite when it comes to essential products for young children. The [more..]
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Warm and safe this Winter


The New Year seems to have started with a definite dip in temperature. It’s important therefore to make sure your little one stays snug and warm at night. However, do bear in mind that babies do not regulate their body temperatures as well as adults so make sure that they are dressed appropriately but do not overheat. The Grobag Baby Sleep bag is available in 3 different tog ratings, a [more..]
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7 days of Christmas


The Gro Store has been celebrating Christmas early this week with 7 days of special offers and great giveaways for customers and fans. The offers include, Free next day delivery, Buy a Gro-egg and get a Swaddle Free and Win a Family ticket to Woburn Safari Park. So visit the Gro Store each day to find out more about that day’s special deal. The offers start each day at 9am. Good luck and Merry [more..]

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We were very excited last week to find out that we’ve been shortlisted by... [more]
At the Gro Company we want to make swaddling safe and comfortable for... [more]
Today is photoshoot day and we’re at a studio in East London,... [more]
The latest releases from The Gro Company include four beautiful new Grobag... [more]
Everyone at The Gro Company gets very excited when our new Grobags... [more]

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gro-group international limited, Gro House, Linhay Business Park, Ashburton, Devon, TQ13 7UP
Company registration number 5099543